Research

How to Become a Marketing Manager: A Career Guide
In 2022, the Marketing Managers occupation accounted for over 329 thousand jobs in the United States, reflecting an increase of 17.9% from 2021. The annual mean wage in 2022 was $158,280, and the median wage was $140,040. Compared to the national average for all occupations, the wages for this occupation were higher by 155.7%.Marketing Managers are essential drivers of business growth, shaping brand identity, consumer engagement, and revenue generation. They lead marketing teams, develop promotional strategies, and analyze market trends to optimize product positioning.
With 368,940 jobs in 2023, Marketing Managers saw a 12.3% increase from 2022 and a 32.4% increase from 2021, reflecting high demand and career stability. The median annual salary reached $157,620, marking a 16.7% increase in two years.

Marketing Managers Employment and Wages in 2022
In 2022, the Marketing Managers occupation accounted for over 329 thousand jobs in the United States, reflecting an increase of 17.9% from 2021. The annual mean wage in 2022 was $158,280, and the median wage was $140,040. Compared to the national average for all occupations, the wages for this occupation were higher by 155.7%.